The Department of Computer Science at the University of Cyprus cordially invites you to the Colloquium entitled:
Wealth, Innovation, Design, & Economic Growth … and How it Begins with Entrepreneurship
Speaker: Prof. Bruce Jacob
In every era, manufacturing has been pushed to the fringes of society, away from living and communal spaces. Factories have been moved away from dense urban areas; manufacturing has been exported to the third world. On the other hand, design has never been pushed away; design has never been exported, except to the detriment of the exporter. Design is the core intellectual exercise that can define a company, an industry, a culture, a nation. Assuming you consider yourself an innovator, if you give design over to a third party, you have given away your reason for being—anything else you bring to the table can be bought; all else but design is a commodity. One enabling trend today is manufacturing as a service, a phenomenon increasing in both visibility and popularity. One consequence of the Internet and the international competition it has enabled (e.g., Friedman 2005) is the number of plants offering custom manufacturing at wholesale prices. Manufacturing as a service significantly lowers barriers-to-entry, enabling start-ups with good design principles to compete with larger companies. It also allows established companies to focus more attention on technology innovation. In general, offloading manufacturing enables a company to spend less capital on infrastructure and less attention on manufacturing. Rather than exploiting these trends merely to cut costs, an organization can instead spend the freed capital and attention on R&D, innovation, and quality assurance, as these form the core intellectual value-added that ultimately make or break a company.
Bruce Jacob is a Keystone Professor of Electrical and Computer Engineering and former Director of Computer Engineering at the University of Maryland in College Park. He received the AB degree in mathematics from Harvard University in 1988 and the MS and PhD degrees in CSE from the University of Michigan in Ann Arbor in 1995 and 1997, respectively. He holds several patents in the design of circuits for electric guitars and started a design company around them. He also worked for two successful startup companies in the Boston area: Boston Technology and Priority Call Management. At Priority Call Management he was the initial system architect and chief engineer. He is a recipient of a US National Science Foundation CAREER award for his work on DRAM, and he is the lead author of an absurdly large book on the topic of memory systems. His research interests include memory systems, operating systems, distributed systems, and designing electric guitars.
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